While digital health is a massive growth opportunity, many healthcare entities are struggling to grow and maintain their business in the face of a shifting internet landscape. As such, this is another area where healthcare consulting firms can add value: expertise in market competitiveness, operational efficiency, and enterprise performance. These strategies will remain the bread and butter for the vast majority of these firms.

The majority of these industries adopt similar approaches. At the most basic level, industry experts from the consulting firms work to understand the client needs, the requirements of the specific market consumers being served, the needs of the business entities, and other outlying variables related to the issue at hand. Once these factors are understood and established, experts work with stakeholders to provide strategic recommendations and implement key frameworks for the clients to use moving forward.